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Covenant

07Brand guidelines

Sub-brands

Every Covenant product is named Covenant plus one plain descriptor. The mark, the colors and the typography stay the same across all of them. A product earns a descriptor, never its own logo.

CovenantGuardCovenantComputeCovenantDesk

Sub-brands

Structure

Naming is Covenant + descriptor: one word for what the product does. In running text, use the full name first (Covenant Guard), then the descriptor alone (Guard).

A new product gets a descriptor when it has its own audience and its own surface. A feature of an existing product does not get a name of its own.

  • Covenant GuardA zero-install MCP server that checks another agent's track record, identity and signed claims before your agent trusts or pays it.opencovenant.org/guard
  • Covenant ComputeRent a GPU by the second and pay in USDC.opencovenant.org/compute
  • Covenant DeskA local trading desk for Robinhood Chain stock tokens, run by your agent over MCP.opencovenant.org/desk
  • Covenant SandboxCovenant in the browser, with nothing to install.sandbox.opencovenant.org
  • Covenant StakeLock $CVNT and share in Covenant protocol revenue, paid in SOL.stake.opencovenant.org
  • Covenant DocsConcepts, the CLI, the HTTP API and the protocols.docs.opencovenant.org

Sub-brands

Lockups

Every product lockup is the Covenant lockup with its descriptor added. Nothing else changes.

CovenantGuard
CovenantCompute
CovenantDesk
CovenantSandbox
CovenantStake
CovenantDocs

Sub-brands

Construction

After the name, leave the same H/3 gap, draw a vertical rule in Border strong at 1.5 times the height of the name, and leave another H/3 gap before the descriptor. Set the descriptor in Muted text, in the same typeface, size and tracking as the name.

Measured from the lockup
CovenantGuard
  • Mark · H
  • Gaps · H/3
  • Rule · Border strong
  • Descriptor · Muted text

Sub-brands

In product

Inside a product, the name can be dropped; the mark, the rule and the descriptor identify it. Everywhere else (posts, slides, partner pages), use the full lockup.

In product
StakeConnect
Elsewhere
CovenantStake
  1. 01Use the short form only when the full lockup is visible in the same view, or when the web address already includes Covenant.
  2. 02Products use the Covenant app icon. There are no product icons.

Sub-brands

Misuse

GGuard
Don'tGive a product its own mark
Covenant Guard
Don'tColor the descriptor
CovenantGuard
Don'tEnlarge the descriptor
CVNT Guard
Don'tAbbreviate the name